Samantha Spiro

Email encryption

Email encryption is a process in which the content of an email is hidden to prevent sensitive information from being read by the wrong individuals.

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Email bounce rate

An email bounce rate is the percentage of emails your business has sent that do not reach the recipient’s inbox or even the spam folder.

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Drip campaign

A drip campaign is a set of emails automatically sent to users who perform a specific action on a website.

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